Archive for October, 2011

Search Engine Optimization

Monday, October 31st, 2011

By: Colette M. Williamson

Search Engine Optimization (AKA: SEO). When is the first time you were exposed to this word? For me, it was when I was working for an online magazine in 2009. My boss was talking about our optimized website and how we have a specialist that takes care of this. Having never heard about this subject before, the dots were not connecting; optimizing a site, specialist, how did they have anything to do with each other? What on earth does it even mean to optimize a site? Through time, I connected the dots on my own. I learned that every website wants to be at the top of all the search engine searches, whether it be Google, Bing, Yahoo, or YouTube. Many times you can end up higher on the search results through keywords, but that is just the beginning of optimization. (more…)

Use Company’s Facebook to Help, Not Hurt

Tuesday, October 18th, 2011

By: Colette M. Williamson

Within our first month of marriage, my husband, Sam, and I moved cross country to the state with the best snow on earth, Utah. Sam was jobless and I was a full-time student. Out of desperation, Sam signed on as a sales rep with a water company. They were a startup and needed all the help they could get. (more…)

How to Get a Blog for Your Own Domain

Wednesday, October 5th, 2011

By: Colette M. Williamson

Starting a blog may seem complicated, but overall it is pretty easy. If you are interested in having a blog for you or your business and are interested in owning your blog’s domain name, rather than going through or, here are a few steps you can take. (more…)