News
eSilverBullet CEO Adam Ward, Web and Internet marketing lead for Grow America, Named Emerging Executive of the Year by the Utah Technology Council (UTC)
-Fast growth, dynamic web development and Internet marketing capabilities key to eSilverBullet's success with Grow America -
Ogden, UT April 24, 2012 -- The Utah Technology Council’s (UTC) named eSilverBullet’s (www.esilverbullet.com) Chief Executive Officer and Co-Founder, Adam Ward, Emerging Executive of the Year. The UTC’s executive council selected Ward from a pool of 5,700 high-tech companies in Utah for its 2011 award.
The award underscores success eSilverBullet has recently achieved as Internet marketing and web development lead for Grow America (www.growam.com), innovator of the $1M Springboard business competitions, a national program emerging from Utah to support entrepreneurs and grow jobs throughout the U.S.
In the last three years, eSilverBullet has rocketed from three employees to 22, with Ward leading the way. The company initially started out as a software producer of content management systems for affiliate publishers and marketers. It has since become a provider of an online website builder platform, custom web designs and Web-based email campaign software for a growing number of regional and national customers.
"UTC likes to help and acknowledge tech startups with the potential to become major companies,” Ward said. “I believe that's why they chose us for this award. I am honored to be chosen. For the past two years, Rich Nelson (president of the UTC) has been excited to see our numbers steadily rise."
Ward’s focus on growth made eSilverBullet a natural choice for Grow America’s Internet marketing. His team built the Grow America website and manages the Grow America Springboard Competition’s online communications strategy. The competition is poised to give away $1 million in cash awards and services to Utah entrepreneurs between now and the State Championship slated for early 2013.
With Grow America and eSilverBullet moving forward, Ward continues to actively participate in UTC peer-to-peer forums to collaborate with and assist other leading technology executives in Utah.
About the Company: eSilverBullet enables business growth by helping companies sell more products online to better-qualified buyers than ever before. Its easy-to-use tools help entrepreneurs and companies succeed with e-commerce. (For more information, visit www.esilverbullet.com)
About Grow America: Grow America is a national company emerging from Utah with a mission to create jobs and lift local economies. Grow America aligns the partners, mentors and capital that entrepreneurs need to create and grow tomorrow’s successful companies. As an organization, Grow America has five components: competitions, e-commerce tools, curriculum and educational tools, community support, and charitable giving. (For more information, visit www.GrowAm.com.)
###
Contact: Colette M. Williamson ∙ communications specialist
888-813-0170, ext 214, colettew@esilverbullet.com
February 16, 2012
eSilverBullet Introduces the ePS Online to the Pool and Spa Industry
eSilverBullet, a leading e-commerce solutions provider, released ePS Online on February 7, which is specifically designed to help pool and spa retailers sell online.
The need for an online store front is becoming more prevalent, and losing sales to the Internet will continue.
According to the U.S. Census Bureau, online sales jumped 16 percent in 2011. HammerTap, an eBay analyzer tool, revealed that in 2011 online pool and spa sales were up by 15 percent. These percentages are in contrast to the negative trend for traditional brick-and-mortar pool and spa retail.
"The landscape has changed for traditional pool and spa retailers. We believe they deserve their share of the online marketplace and should embrace e-commerce. If done right, pool and spa companies can definitely compete online and grow their business through online sales. Our knowledge of the industry has allowed us to design solutions that fit the needs of pool and spa companies and produce sales," said Scott Wilson, eSilverBullet's Vice President of Customer Acquisition.
Pool and spa retailers have attempted e-commerce, but many have had little success. "You can waste a lot of money and effort if you don't know what you are doing," said Wilson. "Unfortunately, many of these companies lack the expertise necessary to successfully sell online. They rely on a friend or web developer who claims they can build them a store front. Building a store front is easy. Knowing how to compete online, develop traffic and convert that traffic into sales requires expertise specific to the industry."
ePS Online has the tools and support necessary to start selling online with a competitive edge. A few of the resources included in ePS Online are a custom website design with social media integration; a website and product maintenance tool; site analytics (tracks website traffic); full hosting and support; and an email campaign marketing tool.
The trend in online sales continues to rise as the Internet is integrated into every aspect of consumer’s lives. With the Internet so accessible, it offers an additional customer base for pool and spa retailers. The purpose of ePS Online is to blend the pool and spa retailer’s expertise with eSilverBullet’s e-Commerce expertise and make the potential customer base a reality.
###
About the Company: eSilverBullet, a leading e-Commerce solutions provider, offers a suite of tools and services to help traditional pool and spa businesses enter and succeed in the online market place. Our team of experts draw in experience from online marketing, sales and lead generation, web development, and more. With our knowledge and expertise, we provide our customers with the tools to successfully grow their business online.
Media Contact: Colette M Williamson, communications specialist
888-813-0170, info@esilverbullet.com
September 4, 2011
eSilverBullet Launches New Website for Kicking Lizard Salsa
eSilverBullet has launched a new website for Suntilla’s Kicking Lizard Salsa. The website will provide a place for customers to purchase salsa and locate recipes that incorporate the healthy tomatillo salsa into delicious meals.
Recently, Kicking Lizard entered the Utah market. Within four days of being in two Costco stores, 6,000 units of salsa were sold. In September, they will launch in the Good Earth stores and the Dans stores in Utah. Due to the exclusive markets, the co-founders Dan Paxton and Robert Lopez have made the salsa available to all through kickinglizard.com.
The website is a place for people to discover creative ways to cook with the salsa and to order salsa packages for themselves. “We encourage all who buy our salsa to visit our website and learn new ideas to use our versatile salsa.,” said Dan Paxton, the CEO of Suntilla.
eSilverBullet‘s team of designers and developers create custom templates, which cater to company’s online needs. Companies and individuals use eSilverBullet’s e-commerce platform as their online store front, landing page or both.
eSilverBullet also provides a website builder, eSB Builder, which allows anyone to build an e-commerce website or regular website in its ready made templates. eSB Builder is a web-based e-commerce software that helps people easily build a professional-looking customized web store.
eSB Builder costs $39.95 per month. For more information visit esilverbullet.com
###
About the company: eSilverBullet provides a suite of tools and services to help companies grow their online businesses. They are based in Ogden, Utah.
Media Contact: Colette M Williamson, communications specialist
888-813-0170, info@esilverbullet.com
August 25, 2011
eSilverBullet Adds Pepperjam to Affiliate Aggregation Tool
Ogden, UT – eSilverBullet, Inc., a Utah-based technology company, announced today that it has added Pepperjam to eSB composite tool, an affiliate network aggregation tool.
The addition will broaden the ability for the online publishers and merchants to aggregate, organize and manage their affiliate networks into one central location. Pepperjam joins other major affiliate networks, such as AvantLink, ShareASale, Google Affilate Network, LinkShare and Commision Junction, on the eSB composite tool to assist performance-based marketers with their website tracking.
The eSB composite tool, comparable to Affmeter, is an affiliate statistics aggregation tool that accurately tracks all of the clicks, sales, leads and other data from affiliate networks - making the daily affiliate reporting quick and convenient. The affiliate aggregation software alleviates the repetitive nature of logging into several networks daily and lessens the task to one uncomplicated login.
The tool’s simple interface shows the collected and totaled statistics from each network. Each night the tool compiles all the data from the different affiliate networks into a grand total, which then can be broken down into separate networks and network categories. The tool has the capability to collect data over a time span and can also pull statistics at any point.
“The feedback we get from customers is that eSB Composite saves them time and money,” said Adam Ward, eSilverBullet’s chief executive officer. “Having the Pepperjam network added means on less affiliate network they have to log into each day.”
Affiliate marketing is a little-known but fast-growing segment of eCommerce where advertisers pay publishers for some action generated by an online ad, such as when a consumer purchases an item after clicking the ad. Affiliate networks serve as intermediaries between the advertisers and publishers and tracks the impressions, sales, clicks, and leads generated from online ads.
The eSB composite tool costs $19.95 per month. For more information visit us at esilverbullet.com.
###
About the company: eSilverBullet provides a suite of tools and services to help companies grow their online business. They are based in Ogden, Utah.
Media Contact: Colette M. Williamson, communications specialist
888-813-0170, ext 404, info@esilverbullet.com
August 11, 2011
Webgains Enhances eSilverBullet’s Affiliate Aggregation Tool
Ogden, UT - eSilverBullet has made its eSB Composite, an affiliate network aggregation tool, more advantageous to affiliate marketers by including Webgains to its growing list of affiliate networks.
Online publishers and merchants are now able to access seven retail networks through one simple login. Webgains is now be part of a well-known list of affiliate networks, such as Commission Junction, ShareASale, Pepperjam, Google Affiliate Network, AvantLink and LinkShare showing up in eSB Composite. These networks track the clicks, leads, sales and conversions generated by consumers.
eSB Composite compiles the tracking statistics from these affiliate networks into one aggregated total. The gathered data can be broken down into separate networks allowing the marketers to see specific figures.
Each night the tool automatically assembles, organizes and reports the daily statistics. At any point during the day, an affiliates and advertisers can request a report. In addition to the daily report, the tool can compile statistics over a stretch of time showing customer trends and commonalities.
“It boils down to saving time,” says eSilverBullet CEO Adam Ward. “Time really is money. Without the Composite tool, affiliate marketers have to log into all these networks separately. By cutting out that repetitive task with eSB Composite, they have time for more important tasks.”
Affiliate marketing is a fast-growing segment of eCommerce. Advertisers pay publishers for an action generated by an online ad, such as when a customer purchases an item after clicking an ad. The affiliate networks show the publishers and merchants how many impressions, sales, clicks and leads were generated from online ads.
eSB Composite costs $19.95 per month. For more information visit esilverbullet.com.
###
About the company: eSilverBullet provides a suite of tools and services to help companies grow their online businesses. They are based in Ogden, Utah.
|
